Our Clients Testimonials

Dana has been an instrumental force in my business. Since working with Dana, my company has grown over 10,000% and continues to explode. He has taught me everything from financials to human resource management, and I continue to learn more with each phone call, visit and email. There is no bullshit with Dana - ever. Through every step of the way he has kept me a top priority, worked long hours and calmed me when the issues that accompany growing a business seemed to loom larger than life. I recommend Dana without hesitation (and I'm a seriously tough customer) He's the best!
Sophia Amoruso, Founder / CEO. Nasty Gal

Dana Fried is the best consultant I have ever worked with in my business career. I have worked with consultants from the Boston Consulting Group who could not measure up to the talent and energy that Dana has. Taryn Rose International would not be a 40 million dollar company today without the assistance of Dana Fried over the last 9 years. He has known me since I started from my garage and was by my side as a COO, during my company's fast growth.

Dana is able to help a business owner get over the hurdles of production, inventory management, margin control and maximization and financial controls. He is the best negotiator I've ever met. He was able to put together a deal with our Japanese distributor during one trip to Japan. This is a remarkable feat given the Japanese reputation of being very slow and careful in business.

Dana Fried will add value to any company and I am happy to say we still maintain our relationship today because of his multi-faceted knowledge base and talent. His incredible energy level makes him efficient and able to work under pressure and long hours when needed. I am able to recommend Dana with the highest praise and gratitude.

Taryn Rose, MD. Founder. Taryn Rose International

I met Dana Fried at a workshop he was teaching right before our launch into Neiman Marcus. Since then he has helped streamline everything from cashflow, production, sell through at the retail level, inventory management and margin to provide an infrastructure to support my fast growing company. We have grown over 250% in our first 4 months working with Dana. He has helped put Tommyjohn in a perfect position to sustain our growth.

Dana has contagious energy and is looking out for my interest first and foremost. He makes things very clear and simple. I recommend him to anyone that wants to minimize risk, increase return, and strategically take their company to next level.

Tom Patterson, Founder. TommyJohn Underwear

I have worked closely with Delphic Consulting over the past year. In that very short time frame we have rebranded our company, had a double digit increase in revenue, streamlined our reporting, budgeting and organizational processes, retrained our sales reps in line with our brand, and provided sales kits and marketing materials that have allowed us to double our sales from trade-shows when compared to the prior year.

My management team and I enjoy working closely with them.Their experience in the footwear industry is so valuable and I would give them my highest recommendation to any business owner looking to take their business to the next level.
Michael Su, CEO.
Michael Antonio Footwear Group

Do you know your margins? Are you keeping updated records of your below the line costs? What commitment are you making to your retailers for sell through? Do you know what sell through is?

I started Blu Pony Vintage with a clear vision of my brand identity and what I thought was an understanding of margins, my customer and my product. Dana Fried showed me that although I had a great product that doesn’t mean anything if you don’t have proper margins and a strong sales strategy to survive. And so the process began.

We met regularly to go over everything related to Blu Pony Vintage. If I had questions after our scheduled meet, Dana was always available. It felt as though I had a partner even though it was just me in the beginning. It was great knowing he would be checking my progress and keeping me focused on the next step.

There is no way Blu Pony Vintage would be where we are today with out Dana Fried’s support and guidance. I have always been great at coming up with business ideas but never good at executing them. Dana Fried has helped me to have a great and successfully growing business. For that, I am forever grateful.
Bonnie Matthews, Founder / CEO. Blue Pony Vintage

I have known and worked with Dana Fried at Delphic Consulting for a number of years. His experience and hands on approach have helped many FBI members achieve their objectives.Dana gives advice based on real life industry experience of running both apparel and footwear companies from start-up to over $30M in revenues.

Dana is a teacher, advisor, mentor and motivator with the resources and connections to get companies to the next level.I consider Dana a trusted advisor to both me and Fashion Business Inc and would recommend him to anyone looking to grow their business.
Frances Harder, Founder / CEO. Fashion Business Inc. Author - Fashion For Profit