Phase 2. Analysis & Action

Saturday, 08 October 2011 19:18 Last Updated on Thursday, 17 November 2011 15:54 Written by dadmin
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  • What is phase 2?

In phase 2, we perform an in-depth analysis of your current business structure and identify critical areas for improvement.

We then develop an action plan, pinpointing specific steps to correct critical areas of need.  This action plan along with the findings of our review are prepared in a document, and presented to you and explained in detail.

  • Templates provided to help you prepare for…
  • Sales Representative Agreements and Acquisition Plans
  • Manufacturing Agreement
  • Operating Budgets
  • Cash Flows
  • Wholesale Distribution Agreement
→ JUST TO NAME A FEW…
Move onto Phase 3
Dana coached me through the whole process - from branding to finances to marketing to distribution, the list goes on.

- W. Reece, CEO.
Skylar Clothing

Reliable Guidance

He provided a reliable guidance and substance to our vision. He taught us the tools necessary to start our business in operations, manufacturing, sales and merchandising, and finances.

- Emily & Jessica Leung,
Hey Lady

Strong Sales Strategy

Dana Fried showed me that although I had a great product that doesn’t mean anything if you don’t have proper margins and a strong sales strategy to survive. And so the process began.
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- Bonnie Matthews, CEO/Founder
Blue Pony Vintage

Hyper growth!

Dana has been an instrumental force in my business. Since working with Dana, my company has grown over 1000% and continues to explode. He has taught me everything from financials to human resource management, and I continue to learn more with each phone call, visit and email.
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- S. Amoruso, CEO.
Nasty Gal

Dana Fried is the best consultant I have ever worked with in my business career. I have worked with consultants from the Boston Consulting Group who could not measure up to the talent and energy that Dana has. Taryn Rose International would not be a 40 million dollar company today without the assistance of Dana Fried over the last 9 years. He has known me since I started from my garage and was by my side as a COO, during my company’s fast growth.
Read More...

- T. Rose, Founder
Taryn Rose International

How We Help

The Delphic formula is tailored around your product and brand. This ensures that you quickly determine if your product is viable in the marketplace, before losing time and money.

Try Out the Mini Quick Start Program

If you want to see what its like to work with us but afraid to commit for the entire Quick Start Program we have developed the Mini Quick Start Program.

This gives you an opportunity to see if we know our stuff and determine whether or not you like working with us.


The Mini Quick Start consists of:
  • Concept review
  • Communicating your Features / Benefits
  • Target retail pricing
  • Target Wholesale Margins
  • Budget Friendly Price: $500

Everything you learn will be applicable to the Quick Start Program if you decide to move forward. The $500 for the Mini Quick Start will be credited toward the first two phases if you decided to continue with us.

LETS TALK - Call now:

310-251-9178

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Contact Information

Delphic Consulting Group
400 25th Street
Manhattan Beach, CA 90266
Phone: 310-251-9178
Fax: 1-866-866-7759

Industry Expertise

Established businesses and Start Ups. We help at all levels.
Apparel Manufacturing
Apparel, Fashion, Accessory Start Ups
Footwear Start Ups

Our Formula

The Delphic formula is tailored around your product and brand. This ensures that you quickly determine if your product is viable in the marketplace, before losing time and money.